Siam Cement Group (SCG), the largest and oldest cement and building materials company in Thailand and Southeast Asia, has concluded its special exhibition at the Thailand pavilion, Expo 2020 Dubai.
From Tuesday December 21 to Sunday December 26 in the Mobility District, SCG organized an educational stand dedicated to the ‘Innovation for Better Living’ concept and the brand’s sustainable solutions.
A specialist in building materials, chemicals and packaging, SCG was founded in Bangkok over a century ago. Throughout the event at Expo 2020 Dubai, the Thailand pavilion hosted an average of over 8,000 visitors per day.
Ranked the Mobility District’s first national pavilion and fourth best national pavilion in the entire event, SCG was thrilled to be featured in this popular and inspiring space.
Designed to enlighten business owners and entrepreneurs on how the brand is striving to become one of the best sustainable international companies in the world, SCG said the event was a huge success.
Built on the principles of reputation, quality and innovation, SCG’s structure is based on environmental, social and governance (ESG) principles.
Entitled “Innovation for Better Living”, the exhibition at Expo 2020 Dubai showcased the brand’s most technologically advanced products and solutions, while explaining how it is committed to protecting the environment, reduce CO2 emissions and create a more sustainable and high-quality standard. of life for communities around the world.
Offering the possibility for people to visit the booth both on site at Expo 2020 Dubai and virtually, the brand’s solutions were received with great interest. Guests were particularly interested in the brand’s building materials (including insulation and cement), innovative food packaging designed to fit the lifestyles of modern consumers, and biodegradable chemicals.
SCG representatives were able to use their time in Dubai to expand their network, create leads, and lay the groundwork for many new and successful partnerships with clients from the UAE, Oman, Qatar and beyond.
Throughout the six days of activation, SCG welcomed several important guests from Thailand and across the region.
Abhijit Datta, Managing Director of SCG International Corporation Co. Ltd., said: “I am delighted to report that our stay at Expo 2020 Dubai was a fabulous success. By showcasing SCG’s sustainable and revolutionary products and solutions, we have significantly increased our brand awareness in the region and made thousands of international professionals aware of our many and varied offers.
“The UAE is filled with endless exciting business opportunities and during our time here we have forged countless new connections. The experience also allowed us to better understand the specific needs of the region and to take the first steps towards building new partnerships with local and international companies.
He added: “Indeed, many of our visitors have been very impressed with our efforts to reduce carbon commissions by using green polymers, a range of environmentally friendly chemical compounds that are used as raw materials for various industries.
“We will now work to develop these business opportunities that we have established with the construction, chemical and packaging industries of the Middle East. My colleagues and I all agree that Expo 2020 Dubai is one of the most incredible events we have ever attended, and it was an honor to be able to appear in the amazingly beautiful, colorful and immersive Thai pavilion. .